Meet Lana

Your AI Life Insurance Finder

Save Money and Protect your loved ones with a Life Insurance Plan.

Google Assistant

Amazon Alexa: coming soon!

Things Lana can do:


Find the best life insurance coverage quickly.

Tell you which type of life insurance plan you should consider and which to stay away from.

Help you get the most coverage for the best price from the companies with the best reputation and track record.




Who the heck is Lana?

Lana is a chatbot with an AI brain with a knack for helping you figure out your Life Insurance coverage. She believes everyone deserves to find life insurance coverage at the best possible rate within seconds. 


What can she do?

Lana is a text conversational agent with an AI brain and a witty personality. She’s on a mission to make sure you take control of your life insurance coverage at a fair and competitive rate. Lana is like your super smart friend who is really savvy about Life Insurance. She’ll ask you questions and figure out what situation you are in and then offers best practices so you can find the best possible plan available. She opens doors that would otherwise require an outside source. She makes sure the insurance companies she provides you with are credible and come with the highest marks from consumer ratings. 


How do I know her advice is legit?


Lana is an AI super brain and works with a human team of insurance and legal geeks. Lana and her team consult and analyze all these sources in making their recommendations:
JD Power: The premium ranking service for consumer products like cars, bank products and credit cards. 
Consumer Reports: A totally independent, non-profit testing agency that ranks hundreds of products every year. 
National Association of Insurance Commissioners (NAIC):  A national organization to establish standards and best practices, conduct peer review, and coordinate the regulatory oversight of insurance companies.

A.M. Best: A.M. Best is the only global credit rating organization with a unique focus on the insurance industry.


How does Lana work?

Lana uses advanced machine learning and natural language processing (NLP) technology. her trainers use Google Cloud Services and Amazon Web Services, and have their own Life Insurance domain-specific knowledge base to answer questions.


Why does Lana want to help me?  Does she get a kickback?

Lana likes to help people and is free to all consumers. It really upsets her when people get bad rates or leave money on the table for the life insurance agencies to take advantage of you. Right now she sometimes gets paid a small amount when she matches you with a great life insurance plan.

Does Lana creep on me and collect all my information?

Lana likes to collect a bunch of information to help you find a great company, but she generally doesn’t want to know your name or any private information (anything not relevant to an insurance decision).  You can give her as much or as little information as your paranoid heart desires.  Please read our privacy policy for more information.



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